In this edition of London agencies you need to know, we are spotlighting top-notch public relations teams. These PR pros have the little black books needed for some proper good press, specialising in luxury and fashion to wellness and purpose-driven brands. Whatever the niche, these London PR agencies will help you get the coverage your brand deserves.
PR agencies are careful to craft communications and partner with brand-positive professionals, ensuring your image is protected and those who you associate with are fully vetted. When working with third parties such as FoundPop, London PR agencies look for brand value alignment and a strong aesthetic to meet editorial standards. We are proud to be a preferred pop-up shop supplier, supporting growing brands to launch in the big city.
FIVE LONDON PR AGENCIES YOU NEED TO KNOW
LUXURY & INNOVATION
PURPLE is your maximum-impact partner that offers press, comms and more with a luxury specialist lens. Culturally fluent and hyper-connected, this London PR agency brings together 25 years of strategic brand-building experience with next-gen in-house talent to drive commercial success. Their commitment to sustainability is a core agency value as they continually push to reduce their impact and that of their clients.
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B CORP CERTIFIED
A proud B Corp certified London PR agency, Milk and Honey nurtures the reputations of good businesses. The team has supported the likes of Inner Circle, Whiskey & Wealth Club, Epson, giffgaff and more on brand management and strategic positioning.
With offices in London, New York, Munich and now Singapore, Milk and Honey has been busy. They recently partnered with the Brixton Finishing School, underwent a global brand refresh, and just launched a new Broadcast and Podcast division. With so many exciting changes, it’s a great time to join their roster.
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PURPOSE-DRIVEN
Goodness PR is on a mission to help you to be confidently good. This boutique London PR agency is the little sister of Good Relations and sets itself apart by leading positive conversations and sharing stories that will bring about change for good.
Goodness PR champions sustainable, environmental, societal and health issues, but also campaigns on behalf of cultural reformers leading charities, survivors, and brand activists. They have collaborated with Innocent to promote their sustainability credentials, to The Royal British Legion, Art Fund, Starling Bank and more.
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WELLNESS & BEAUTY
In Progress, founded by Kayleigh Attwood, is a London PR agency for wellness experts and practitioners to grow meaningful brands. Kayleigh spent a decade pitching to journalists and brings that strategic brilliance to her brand marketing and PR support. From pop-ups to partnerships, In Progress has supported the founders behind Forage Botanicals and Re:Mind Studio, to writers, artists, hypnotherapists and more.
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FASHION & RETAIL
An independent London PR agency with over 25 years of expertise, Gabrielle Shaw partners with brands and entrepreneurs to craft perceptions and cultivate interest. They have provided creative communications for brands such as Ladurée, Selfridges, Addison Ross, and more. GSC also offers access to their network of top-tier strategic planners, creatives, writers and producers, bringing the right people in for the right projects.
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